IIT KGP- Merchandise Section
Team:
Abhinav Singh (Me)
Duration:
2 week
My Role:
UI/UX design, wireframe & prototype
Introducing our student-centric design solution that revolutionizes the way they buy, pay for, and track their favorite club merchandise. With a seamless and intuitive interface, students can effortlessly browse, select, and purchase items, while enjoying convenient payment options. Real-time tracking ensures transparency and keeps students informed about the status of their orders.
Solo Project


The Client
ApnaInsti Merchandise is a platform for selling merchandise from various societies, clubs, cells, and Forever Kgpian at IIT Kharagpur. The platform aims to serve as a single place for all the merchandise needs of the Kgpian community and make it easier for buyers to find and purchase merchandise from their favourite organisations and individuals. The platform can also benefit the organisations by providing them with a larger audience and more exposure, as well as an easier and more streamlined process for selling merchandise. Additionally, the platform can also provide value to non-Kgpians who are interested in purchasing merchandise that represents the IIT Kharagpur community.

Home Page
Greeting User

By greeting users and sending positive messages, we create a welcoming and cheerful atmosphere that uplifts their mood. Additionally, the address section indicates the active location precisely, based on the information provided during the last payment.
Hamburger menu
Apparel Section
Easy to navigate categories on user's choice by just scrolling horizontally
Hero Section
A visually appealing section that showcases featured merchandise, promotions, or other important information.
Recommended Product
View more option to reach out more similar option.
Best Section
A section that showcases the most popular products on the platform, including images, brief descriptions, and prices.
Images with product types, offers and prices
Categories
A section that displays the main categories of merchandise available on the
platform, such as apparel, accessories, stationery, etc
New Arrivals
A section that displays the latest products that have been added to the platform, including images, brief descriptions, and prices.
Information | Club Name | Design Year
Brief about the product
Product Preview
Product Listing Page
A page that displays all the products available for purchase, including a brief description, image, and price. Users should be able to filter and sort products based on various criteria.
Convenient | Fast


Product Detail Page
A page that provides more detailed information about a
specific product, including images, description, specifications, and reviews.

Shopping Cart
A page that allows users to view and manage the items they have
added to their shopping cart.
Checkout
A page that guides users through the process of placing an order,
including selecting a shipping method, entering payment information, and reviewing the order details.

The Project Goals
The platform could offer the following features:
● Online store: A customizable online store for each organization or individual that lists all their merchandise, including product descriptions, images, and pricing information.
● Payment processing: Integration with a payment gateway to allow buyers to purchase merchandise using various payment methods, such as credit cards or mobile wallets.
● Order management: A system for managing orders, including tracking the status of orders and processing returns and refunds.
● Marketing and promotion: Tools for promoting merchandise, such as email marketing campaigns and social media integration.
● Analytics: A dashboard for organisations to view sales and customer data, as well as other analytics, to help them make informed decisions about their merchandise offerings.

Target Audience
The target audience for ApnaInsti Merchandise are Kgpians and other individuals who are interested in purchasing merchandise from organisations and individuals associated with IIT Kharagpur. This includes alumni, current students, staff, and fans of the university.
The main problem that this platform aims to solve is the inconvenience and disappointment that comes with visiting the physical Forever Kgp store, only to find that the merchandise is not available or the store is closed. With ApnaInsti Merchandise, users can easily check the availability of merchandise and place orders from the comfort of their own homes, without the need to travel to the campus.
